Arkansas Today is a new nonprofit, nonpartisan newsroom covering every region of the state — from the Delta to Northwest Arkansas. It's backed by Deep South Today, the organization already delivering Pulitzer-recognized journalism and packed-house events across Mississippi and Louisiana.
Arkansas Today exists to strengthen Arkansas by providing independent, nonprofit journalism that informs, connects, and empowers communities across the state — reporting that holds power accountable and helps Arkansans understand the issues shaping their lives.
A nonprofit, nonpartisan newsroom delivering trusted reporting that elevates local voices and serves every region of Arkansas. Through deep community engagement, Arkansas Today ensures every Arkansan has the information they need to participate fully in civic life. Always free to read.
Civic leaders · Public officials · Educators · Nonprofit professionals · Business leaders · Rural communities · Young professionals · College students · Existing nonprofit news supporters
Deep South Today is the nonprofit organization providing support and scale to newsrooms in Louisiana, Mississippi, and now Arkansas — rebuilding local journalism in communities where it had eroded, and proving that regional news can win national recognition while reaching the audiences advertisers want.
Mississippi Today, a Deep South Today newsroom, won the 2023 Pulitzer Prize for Local Reporting and was a finalist again in 2024 — proof that this network's journalism competes, and wins, at the highest level.
That same reporting rigor and editorial credibility is the foundation Arkansas Today is being built on from day one.
Arkansas Today hasn't launched yet — which means the sponsors and advertisers who commit now get founding sponsor visibility as the newsroom builds its audience, sets its brand, and earns its first headlines. Opportunities include site advertising, sponsored content, newsletter advertising and events. Reach out to shape a package that fits your goals, and ask about founding sponsor terms.
Standard placements for always-on visibility, or a high-impact package with a homepage roadblock for maximum reach on the day it matters most.
Sponsored content positions your brand alongside trusted, independent journalism — engaging readers with meaningful narratives with your message. A dedicated, long-term landing page keeps your story discoverable through SEO, reinforcing your brand presence long after it publishes. Use your own assets, or Arkansas Today's team can create content you own to use anywhere — your website, newsletters, social, or annual reports.
Example of a sponsored content post on a Deep South Today site.
The standard package includes a homepage promotional unit and a 300×250 ad that runs across the site for one month. The high-impact tier adds a promotional unit across article pages plus newsletter promotion of your sponsored content — extending reach well beyond a single placement.
Place your ad in Arkansas Today's newsletter. More details to come on distribution schedule and audience as the newsroom builds its subscriber base.
Arkansas Today will gather audiences across the state for informative newsmaker convenings — details to come. In the meantime, here's what Deep South Today's events already look like in Mississippi and Louisiana.
Founding sponsorship and advertising slots for Arkansas Today are limited and available now, ahead of the 2026 launch. Reach out to shape a package that fits your goals.